Productized: How to Transform your Project Company into a Product Company
Looking to shift from a project-based to a product-focused approach in the B2B SAAS space? This talk breaks down the eight common challenges companies face during this change.
Sebastian will share straightforward solutions to help you navigate each hurdle. Ideal for both product and business leaders, this session offers a practical guide for anyone aiming to make their organization more scalable and customer-centric. Join him for real-world insights and hands-on strategies.
Sebastian Borggrewe
Sebastian is a passionate software developer since his youth. He built his first software application into a toilet flush when he was 14. Little by little, he wanted to gain more and more influence on product development and thus grew further and further into the product.He has worked for Sixt, DriveNow, ShareNow and Daimler, among others, as a tech lead or head of product. In particular, he loves the challenge of implementing technically complex products in a corporate environment at maximum speed.
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