Product teams have been told that AI can write code, but it will never replace human taste. That is comforting. It may also be dangerously incomplete. When anyone can generate software, clone established patterns, and ship at extraordinary speed, taste alone is no longer much of a moat.

In this talk, Dave Killeen, Field CPO, EMEA at Pendo, shares what he learned building Dex, his open source personal AI operating system, simply by talking to AI. Three weeks after he released it as open source, the leadership team at one of the world's largest tech companies reached out to explore whether it could be licensed for one of their executives. Through live demonstrations of frontier models running locally, custom systems assembled in hours, and autonomous agents changing how software is made, Dave shows just how radically the floor for building valuable software has fallen, and explores the shift from malleable software to malleable organisations.

You'll walk away with a practical playbook for the new landscape: outhunt the market, bend the system of work, and prove with customer evidence what deserves to be built. You'll also learn how to create an agentic rhythm around yourself and your team, whether you are technical or not.