The AI-Powered PM: From Hype to Agentic Application
Product Strategy & Principles: A Hands-On Workshop
Agenda
Location
Product Masterclass
Get your ticket for 2026
2026
Agenda
Main STAGE
ON-site & ONLINE // ROOM: ASTOR LOUNGE
8:30
Virtual Keynote
Onsite Talk
Watch On-site & Online
Doors Open 2026 @ ARRI Cinema
Coffee, snacks and good networking.
9:30
Virtual Keynote
Onsite Talk
Watch On-site & Online
Welcome to Just Product 2026
9:45
KEYNOTE
Why Your Strategy Sucks
Martin Eriksson
Author of The Decision Stack, Co-Founder @ Mind the Product
Virtual Keynote
Onsite Talk
Watch On-site & Online
Martin Eriksson 2026
10:30
AI FOR PERSONAL GAIN
It's Time to Lead Your Team of AI Agents
Gopika Mohanan
Director of Product @ BestSecret Group
Virtual Keynote
Onsite Talk
Watch On-site & Online
Gopika Mohanan 2026
11:00
Virtual Keynote
Onsite Talk
Watch On-site & Online
AI for Personal Gain (TBD)
Speaker to be announced.
11:30
Lunch Break, Networking & Booth Time
13:00
AI AND END-TO-END PM WORKFLOWS
From Solo Prompts to an AI System Your Team Runs On
Thomas Hartmann
Author From Project to Product Mode
Virtual Keynote
Onsite Talk
Watch On-site & Online
Thomas Hartmann 2026
13:30
Virtual Keynote
Onsite Talk
Watch On-site & Online
AI and End-to-End PM Workflows (TBD)
Speaker to be announced.
14:00
Coffee & Snack Break (Morning)
14:45
AI TRANSFORMATION AND LEADERSHIP
When Everyone Can Build, What Makes Great Product?
Dave Killeen
Field CPO, EMEA @ Pendo
Virtual Keynote
Onsite Talk
Watch On-site & Online
Dave Killeen 2026
Speaker to be announced.
15:15
AI TRANSFORMATION AND LEADERSHIP
Building an AI Operating System
Felix Geelhaar
Director of Product & R&D Operations @ PandaDoc
Virtual Keynote
Onsite Talk
Watch On-site & Online
Felix Geelhaar 2026
15:45
Coffee & Snack Break (Afternoon)
16:30
KEYNOTE
TBD - will follow shortly
Simina Pasat
VP of Product @ GitHub
Virtual Keynote
Onsite Talk
Watch On-site & Online
Simina Pasat 2026
17:15
Virtual Keynote
Onsite Talk
Watch On-site & Online
Closing remarks & Just Product retrospective
17:30
Virtual Keynote
Onsite Talk
Watch On-site & Online
After conference networking
Join us in the ARRI Bar and grab a drink together, chat, get in touch with partners and speakers of the conference.
AI Workshop Stage
Only ON-site
11:00
Skills, Rules, Subagents, and Design Systems for Fast Prototyping with Claude Code
Jens Rusitschka
AI First Product & UX Consultant
Virtual Keynote
Onsite Talk
Watch Only On-Site
Jens Rusitschka 2026
13:30
How We Built AI Agents for Our Product Organization (and How You Can Too)
Julia Bastian
Product Lead Innovation & GenAI @ Alasco
Virtual Keynote
Onsite Talk
Watch Only On-Site
Julia Bastian 2026
14:30
How to Wire Customer Knowledge into Every Decision, Human or Agent
Christoph Wilhelm
Product @ Tendos
Virtual Keynote
Onsite Talk
Watch Only On-Site
Christoph Wilhelm 2026
15:30
Strategy Slop: How AI Makes Your Strategy (and Product) Worse
Tim Herbig
PM Coach & Author
Virtual Keynote
Onsite Talk
Watch Only On-Site
Tim Herbig 2026
