Press and media kit

Logos, photos, brand rules and the facts about Just Product, all in one place

Everything here is free to use for editorial coverage of Just Product. If you need something that is not on this page, write to us and we will send it.

THE FACTS

Just Product 2026 at a glance

Name
Just Product 2026
Conference day
Friday, 16 October 2026
Workshop day
Thursday, 15 October 2026
Venue
Astor Film Lounge in the ARRI Cinema, Munich
Format
One main stage, a separate AI workshop stage, and a livestream
Capacity
300 seats
Language
English
Edition
The fourth. Just Product has taken place in Munich every year since 2023.
Organizer
Product Masterclass GmbH, Munich
Tickets
Eventbrite
SPEAKERS

Speakers at Just Product 2026

The speakers confirmed so far. More will be announced before the conference. Their headshots are free to use for editorial coverage of Just Product.

Simina Pasat
Simina Pasat
VP of Product @ GitHub

Talk title to be announced

Main Stage
Martin Eriksson
Martin Eriksson
Author of The Decision Stack, Co-Founder @ Mind the Product

Why Your Strategy Sucks

Main Stage
Tim Herbig
Tim Herbig
PM Coach & Author

Strategy Slop: How AI Makes Your Strategy (and Product) Worse

AI Workshop Stage
Faith Forster
Faith Forster
Founder @ Discoveree.com

Talk title to be announced

Main Stage
Dave Killeen
Dave Killeen
Field CPO, EMEA @ Pendo

When Everyone Can Build, What Makes Great Product?

Main Stage
Gopika Mohanan
Gopika Mohanan
Director of Product @ BestSecret Group

It's Time to Lead Your Team of AI Agents

Main Stage
Felix Geelhaar
Felix Geelhaar
Director of Product & R&D Operations @ PandaDoc

Building an AI Operating System

Main Stage
Julia Bastian
Julia Bastian
Product Lead Innovation & GenAI @ Alasco

How We Built AI Agents for Our Product Organization (and How You Can Too)

AI Workshop Stage
Jens Rusitschka
Jens Rusitschka
AI First Product & UX Consultant

Skills, Rules, Subagents, and Design Systems for Fast Prototyping with Claude Code

AI Workshop Stage
Christoph Wilhelm
Christoph Wilhelm
Product @ Tendos

How to Wire Customer Knowledge into Every Decision, Human or Agent

AI Workshop Stage
Thomas Hartmann
Thomas Hartmann
Author From Project to Product Mode

From Solo Prompts to an AI System Your Team Runs On

Main Stage
Livian Enachescu
Livian Enachescu
Psychologist and Breathwork Coach

Reset: Breathwork with Livian

AI Workshop Stage
BOILERPLATE

How to describe us

Three descriptions of the conference, in three lengths. Treat them as a proposal rather than a rule. Copy the one that fits your space and change it so it fits your piece. If you would like us to check a version you wrote yourself, send it over and we will come back quickly.

Short, about 50 words

Just Product is an annual product management conference in Munich. On 16 October 2026 it returns to the Astor Film Lounge in the ARRI Cinema, with one main stage, a separate workshop stage and a worldwide livestream. The 2026 edition is about how AI changes the way product teams work.

Medium, about 100 words

Just Product is an annual product management conference in Munich, organized by Product Masterclass. On 16 October 2026 it returns to the Astor Film Lounge in the ARRI Cinema, with one main stage, a separate workshop stage and a worldwide livestream. A workshop day runs the day before, on 15 October.

The 2026 edition is about how AI changes the way product teams work. Talks follow three themes: AI transformation and leadership, AI in end to end product management workflows, and the AI mindset shift.

The conference is held in English and brings together product leaders and product managers.

Long, about 250 words

Just Product is an annual product management conference in Munich, organized by Product Masterclass. It takes place on 16 October 2026 at the Astor Film Lounge in the ARRI Cinema, with a workshop day the day before, on 15 October.

The conference runs one main stage and a separate AI workshop stage, and it is streamed worldwide. It is held in English. Just Product has taken place in Munich every year since 2023, which makes 2026 the fourth edition.

The 2026 programme is about how AI changes the way product teams work, along three themes. AI transformation and leadership looks at how product organizations are built, led and measured once AI moves past the pilot stage. AI end to end product management workflows, the core of the year, goes step by step through discovery, prioritization, specs, design handoff, delivery and analytics. The AI mindset shift looks at how product people adapt their thinking as AI changes their work: what to hand over, when to trust the output and where their own judgement matters most.

The audience is product leaders and product managers, from companies including Google, Porsche, Westwing, tado and zooplus. Workshops run in small groups on the day before the conference.

Just Product is run by Product Masterclass, a Munich company that trains product teams to adopt AI native product practices.

Press contact: [email protected]

LOGOS

Download the logo

Use the vector files wherever you can. Each logo is shown here on the background it belongs on.

Just Product, white
Just Product, white
For dark backgrounds. The default.
Just Product, black
Just Product, black
For light backgrounds.
Product Masterclass, white
Product Masterclass, white
The organizer, for dark backgrounds.
Product Masterclass
Product Masterclass
The organizer, for light backgrounds.
BRAND

How to use it

A short manual so the logo shows up the way it was drawn. If your case is not covered here, ask us rather than guess.

Clear space and minimum size

Keep free space around the logo on every side of at least half the height of the wordmark. Nothing goes inside that frame, not text, not another logo, not the edge of the page.

Do not show the wordmark smaller than 120 pixels wide on screen or 30 millimetres wide in print. Below that the letters close up.

Colors

In the logo
Mint
#00F5C2
Blue
#1388C2
Lime
#E6FF25
Coral
#FA6F5E
On the website and on stage
Background
#1C2930
Background alt
#304149
Yellow
#F3E01C
Turquoise
#0EBEAA
Bordeaux
#D47183
Petrol
#2C728E

Typeface

Inter, across Just Product and Product Masterclass. Regular for body copy, Semibold and Bold for headings. Headings on Just Product are set in capitals. Inter is free and available from the Google Fonts library.

Please do not

The logo used correctly
Correct
The logo stretched out of proportion
Do not stretch it
The logo in the wrong colors
Do not recolor it
The white logo on a light background
Do not put the white logo on a light background
The logo with a shadow and rotated
Do not rotate it or add effects
PHOTOS

Photos from Just Product 2025

Click a photo for the full resolution file. Free for editorial coverage of Just Product. Please credit them as: Photo: Cindy Ngo.

The main stage at the Astor Film Lounge in the ARRI CinemaThe audience on the main stage during Just Product 2025A talk on the main stageA speaker on the main stageThe workshop stage in the cinema libraryThe camera team recording the livestreamNetworking between talksThe Just Product 2025 audience
CONTACT

Talk to us

For interviews, speaker introductions, a press seat at the conference, or anything you cannot find here, write to [email protected]. We usually answer within two working days.

Product Masterclass GmbH, Pariser Str. 14, 81669 Munich, Germany