Make your Product Team AI-native.

Your PMs still work the way they did two years ago? The gap to the best is growing every week.

In 8 weeks, we transform your team, with AI workflows that work from day one. No hype, no theory.

Companies trust us with their in-house teams

FROM PROMPT TO WORKFLOW

AI is important. Everyone knows it. No one gets to it.

Whether you’re a PM, Head of Product or CPO, we hear the same thing everywhere: New tools every week, new prompts, new hype. Everyone knows they should do more. But there’s no time. And no direction either.

👉 The feeling of falling behind. And the gap is growing every week
👉 Prompting isn’t the answer. But what is?
👉 What’s missing is a system that fits how you actually work. From Discovery to Delivery.

It’s not a knowledge problem. It’s a workflow problem. That’s exactly why we rebuilt the Product Masterclass from the ground up.

NOT A COURSE. A SYSTEM.

This isn’t an AI course. It’s a new way to do Product Management.

We don’t teach your team to write better prompts. We change how they work.

One PM discipline per week. Discovery, Prototyping, Stakeholder Management, Roadmapping, Delivery. Each one wired with AI workflows your team can use on Monday morning.

Applied to your real products. No case studies. No theory.

OUR APPROACH

Protect. Augment. Automate.

Not everything should be replaced by AI. Human judgment, customer contact, strategic decisions. That stays. But it gets dramatically faster.

👉 What needs to be protected (Protect)
👉 Where AI accelerates the work (Augment)
👉 What can be fully automated (Automate)

Not a theoretical model. Applied to your products, your daily work, your challenges.

IMMEDIATELY APPLICABLE

No training that gathers dust on a shelf.

Every company is different. That’s why we tailor every session to your team’s specific challenges.

✅ Your team works on their own products. Not fictional examples.
✅ Methods that work at the best product teams.
✅ Results your team can apply the very next day.

Protect • Augment • Automate

Not everything should be automated. Learn what to master as a PM, what to leverage with AI, and what to automate entirely.

Protect

PM Principles

Deepen the core PM skills that make you valuable

→ Understanding Customers
→ Strategic vision & roadmapping
→ Stakeholder management
→ Decision-making processes
→ Product sense & judgment

Augment

Multiply Your Impact

Use AI to amplify your PM capabilities and work 10x faster.

→ Research synthesis
→ Competitive analysis & pattern detection
→ Strategy scenario exploration
→ Interview clustering & insights
→ Rapid prototyping & testing
→ Data analysis & anomaly detection

Automate

Free Up Your Time

Stop wasting time on repetitive tasks that don't require human judgment.

→ Documentation drafts & updates
→ Status reports & stakeholder updates
→ Acceptance criteria generation
→ Research tagging & organization
→ Routine follow-ups & reminders
YOUR TEAM

8 weeks. One team. Real change.

From fast-growing startups to global enterprises. We’ve transformed product teams at every level. Yours is next.

8 weeks, one PM discipline per week. Your team runs through the entire product development cycle, building AI workflows that stick. Not as theory, but applied to your real products.

"Absolutely fantastic format...  I would
do it again in a heartbeat!"

Roger Sutter

Chief Digital Officer, Baloise Bank

MEASURABLE RESULTS

What changes after 8 weeks

Your team understands what customers really need. Not what they say.

✅ Prototypes in days, not weeks. Built and iterated with AI.
✅ Stakeholder meetings that land. Prepared with AI in minutes.
✅ Tickets and stories generated by AI. Not your team.
✅ A workflow that runs. Not 20 individual prompts.

Before and after, we measure your team across 15 dimensions. You see what changed.

Frequently Asked Questions

If you have any further questions, feel free to get in touch.

What is the Product Masterclass for Teams?

The Product Masterclass for Teams is an inhouse product management training program tailored to your company’s unique challenges. It guides product teams through the entire product development lifecycle over eight weeks, enhancing both skills and mindset.

Can the Product Masterclass be customized for our team’s specific needs?

Yes! The Product Masterclass can be fully customized to address your team's unique challenges. Whether it's product discovery, stakeholder management, or measuring outcomes, we adapt the live sessions to meet your goals.

How does inhouse product management training improve team performance?

Our inhouse training helps teams work more autonomously, ask better questions, and develop solutions that truly meet customer needs. Teams also gain a common language and framework for product management, improving collaboration and results.

What topics are covered in the Product Masterclass?

The Product Masterclass covers the full product development cycle: customer centricity, product discovery, prototyping, stakeholder management, roadmapping, engineering collaboration, and measuring success.

How long is the inhouse product management training?

The training runs for eight weeks, with flexible scheduling to fit your team’s availability. Each week focuses on a key product management area, with practical exercises and real-world applications.

How much time, does my team need to invest?

We have structured the Masterclass in such a way that you can complete it alongside your job. You should plan for the following time per week:

approx. 30 min: video input at the beginning of the week
approx. 60 min: A weekly assignment helps you in your daily work to do your job better, faster & more efficient and to put the theory directly into practice.
90 min: In the coaching call we talk about your results and questions. We share insights how you can solve your individual challenges.

Overall, our experience shows that you can get by with about 3 hours per week.

What companies have used the Product Masterclass for inhouse training?

Many leading organizations trust us with their product teams, including Siemens, Danfoss, Baloise Bank and other top companies across various industries. Our training has helped them achieve measurable improvements in product outcomes.

How do you measure the success of inhouse product management training?

We track progress across 15 dimensions of the product development cycle. On average, teams improve by 10-20%, leading to better products and more effective processes.

Who should enroll in the Product Masterclass for Teams?

The training is ideal for product managers, product owners, and product leaders looking to improve team collaboration, align with customer needs, and deliver better products. It’s suitable for both small teams and large organizations.

Can I bring colleagues who don't work in Product Management?

Yes, we actually recommend it! By involving colleagues from other departments, you improve collaboration across the entire company. In the past, we've had participants from Sales, Marketing, Engineering, Support, Operations, and many other areas. This diversity fosters a better understanding of shared goals and processes.

How do we get started with inhouse product management training?

Getting started is simple. Just request an inhouse cohort through our website, and we’ll work with you to design a program that fits your team’s needs and schedule.

Why choose Product Masterclass for inhouse product management training?

Our approach is hands-on, customizable, and focused on real-world results. We help teams develop the mindset and skills needed to excel in today’s fast-paced product environments, ensuring lasting improvements in both processes and outcomes.