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Clarity, confidence, tools: what an experienced product manager takes from the Product Masterclass
Kathi W. has been in product management for around ten years, most recently in automotive. What she took from the Product Masterclass: clarity, confidence and tools, plus a working prototype built in 15 minutes.
Kathi W. has been in product management for around ten years, most recently in the automotive industry. She came to the Product Masterclass to bring her product management skills up to date and to finally put AI to practical use. Eight weeks later she had built a working product prototype in 15 minutes, set up her first automation, and taken away three things: clarity, confidence, and tools.
Kathi is an experienced product manager. Her degree is a good ten years behind her, she knows the theory, and in day to day work she had long done much of it on autopilot. Shortly before, she had already taken a two day AI training. It was limited to ChatGPT and didn't really move her forward.
Landing in the world of AI
“Maybe a few tricks, a few shortcuts. But actually saying: oh wow, now I have landed in the world of AI and I can picture what is coming and how I can use it. That only happened after the Product Masterclass.”
Ask Kathi what changed, and she names three things.
Clarity, confidence, tools
“You come out with a lot more clarity, and confidence, and tools. My gut tells me you can definitely do better and faster work because of it.”
Clarity
The first thing she takes away is clarity. Over the years you do a lot in product management out of routine, without rethinking it each time. The eight weeks walked Kathi consciously through the whole lifecycle again, from customer interview to roadmap.
“A lot of it is not new, but every week you learn something where you think: okay, I actually knew that, but now I am even clearer on it.”
It showed most clearly in the customer interviews.
The interview eye-opener
“I do not want to present the solution right away without first understanding the problem. Instead: what is their problem, so that in the end I find their solution in the form of a product. That was a real eye-opener for me.”
Confidence
The second is confidence. The Product Masterclass pushed Kathi, and that is exactly what made the difference.
More confident week by week
“It really pushed you. You often thought: how am I supposed to manage this by next week? But you got great support from the videos. And if you watched them closely, you could handle the task well. Week by week you just got more confident.”
That confidence does not stop with her. She now trusts herself to drive AI forward in a company too.
Driving AI in the company
“And also to drive the topic of AI forward a bit in the company. You now know what you could suggest. Many people do not know these tools yet.”
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The Product Masterclass is an eight week intensive program for product people in the AI era.
See the next cohorts →Tools, and what she built with them
The third is the tools. Before the Product Masterclass, AI for Kathi mostly meant ChatGPT. Afterwards it was a whole toolbox.
Not just ChatGPT
“It is not only ChatGPT and Gemini, there are so many more tools. Each one is simply the best at something different, and that really helped me.”
Two of them became her highlights: Lovable for prototyping and Make for automation. With Lovable she built a configurator for an Etsy shop for bracelets. Customers put together their bracelet, colour, size and letters, and see straight away what the finished product looks like. The first draft came together faster than she expected.
Her prototype in 15 minutes
“For the first draft, 15 minutes. That was pretty fast.”
For the automation she took a folder of transcripts from customer interviews, had them analysed through the PMC skills by Jobs to be Done and Mom Test, and had the results play back automatically into a second folder at the click of a button.
“A fairly trivial task, but as a test I thought it was really good. And in the end it actually worked.”
Lovable and Make
“We came away with a really good foundation of tools, where you say: I can genuinely make something out of this if I want to.”
Build your own AI workflow.
From customer interviews to prototyping with Lovable to automation with Make.
See the curriculum →Her verdict
In the end Kathi gives five stars. And the line that belongs in the box under the stars she has ready without hesitation.
Her recommendation
“Every product manager should do the Product Masterclass.”
The comparison with the earlier AI training is clear cut.
“I could have saved myself the first one and just done the Product Masterclass.”
Her closing words in the conversation:
Her closing words
“I am blown away by what you have made of this Product Masterclass and how you have integrated AI.”
At Product Masterclass we train product managers for the AI era. Our 8 week intensive program runs from customer interviews through prototyping with Lovable to building your personal AI workflow. See the next cohorts.
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